BEFORE
Client experienced low website traffic and zero website inquiries. Their only marketing strategy was word of mouth. The old marketing stratgey was based on trying to undercut competition and the marketing was a discount based strategy
AFTER
New marketing straetgy was based on selling the “experience”, and not focus on discounting. New landing page created based on selling the BENEFITS of a hinterland experiencing with a focus on mind/body health and relaxation.
CHANNELS USED
SEO, Google & Bing PPC Ads. Facebook PPC ads. Google Analytics
RESULTS:
- 97% Increase in qualified leads